Puget Sound SIGCHI
Puget Sound SIGCHI is a non-profit local chapter of the Association for Computing Machinery (www.acm.org) Special Interest Group on Computer-Human Interaction (www.sigchi.org) serving the Puget Sound region's user-experience professionals.
What's New
June Meeting-Tues, June 23 - 6:00-8:00p C-Suite Magic: Taking Chances and Delivering on Innovative Insights
Mercer Slough Environmental Education Center, 1625 118th Ave. SE, Bellevue, WA
Rod Brooks will be sharing the magic behind the success of PEMCO’s distinctive brand strategy and break-through marketing campaign. Come join us for networking and food between 6p-6:45pm. Annual elections will be held from 6:45-7:00p. Rod's presentation will start at 7p.Come join us for networking and food between 6p-7p. Rod's presentation will start at 7p.
For more information and directions, click here Events
C-Suite Magic: Taking Chances and Delivering on Innovative Insights
After harnessing enthusiasm for being a challenger in the market, and using an unorthodox approach to garnering consumer insights, Rod and his team created the foundation for bringing the voice of the customer into the organization in a way that has been embraced from the C-suite to the consumer’s living room. Join us to learn from Rod what challenges he faced along the way, what strategies were used to overcome them, and the lessons learned from the top.
Bio
Rod Brooks, Vice President and CMO, Pemco Mutual Insurance Company
Rod W. Brooks is a native Washingtonian. He grew up in a small community north of Seattle and earned his bachelor’s degree from Washington State University.
After graduating from college, Rod spent 12 years at Northern Automotive, influencing strategic decisions about growth through acquisition. Northern Automotive’s rapid growth under Rod’s direction caught the attention of a cadre of investors interested in capitalizing on his skills. Rod was recruited to become the marketing force behind such successful start-ups and emerging growth companies as Egghead Software, WordPerfect and Coinstar before becoming the CMO at Pemco.
Rod has recently been focused on the discipline of social media and has developed a following within the Puget Sound social media community. He was recently profiled by Seattle Social Media Profiles.
Join us on LinkedIn, Facebook and Twitter
PSSIGCHI is charging into the brave new world of Web 2.0. In addition to our LinkedIn group, we now have a Puget Sound Facebook Group and we're on Twitter.