January Meeting with Scott Berkun

  • 26 Jan 2012
  • 6:30 PM - 8:30 PM
  • Mercer Island Community and Event Center - Room 101 Groveland
  • 0


Registration is closed
Title: The top ten mistakes UX people make

We count ourselves extremely lucky to have Scott Berkun, celebrated author and speaker, to be our January speaker and kick off 2012 in grand style.

Note: Registration is required for this meeting due to room size limitation. Register now!

If you want to unregister, or be wait-listed (if registration is full), please contact Nikki Chau via email, dragonc@gmail.com, or send a tweet to @dragonc 


UX professionals worry about the wrong things: methods and techniques, despite how little of our impact hinges on extending our already well developed expertise. The reasons we fail are often so simple, or work so against our vision of the world, that we work in denial of them, never understanding why we seem to be stuck in the same place again and again. This fun, entertaining and interactive talk will share a fresh, entertaining, yet tough perspective on why we succeed or fail, and what we can do differently to make the changes we want to happen, to happen now.

Scott is a writer and speaker whose work has appeared in The New York Times, The Washington Post, Forbes, The Wall Street Journal, The Economist, The Guardian, Wired magazine, National Public Radio, The Huffington Post and other media. He has taught at the University of Washington, blogs for Harvard Business and BusinessWeek, and has appeared frequently as an innovation expert on CNBC and MSNBC.

He is the author of three bestselling books:


Mercer Island Community and Event Center
Meeting Room 101 Groveland

8236 SE 24th Street
Mercer Island, WA 98040

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